A good read on a bootstrapped company

Zoho makes a number of things, including a CRM, that we use. And they are bootstrapped. Like us. There are significant market differences between us and them, but many of the things noted in the article are common truths.

• If you don’t start with building a real company, you won’t have a real company.
• The decisions you make when your own ass is on the line are very different from the ones you might make if its someone elses ass, and money for that matter.
• Economies turn, and if you are not rigged to survive, that is, if you can’t function without cash infusions, you will not likely survive

That last point describes some large fraction of startups. I like the founders comments on VCs, survivorship bias, etc. Definitely worth a read.